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Small Business Advisory FORUM


by Russell G H Mathews BCom BSc(maths) LLB BA(maths) See details

Firstly, I am not charging for this advice. I will explain in a posting to this Forum. Basically, the reason is called 'the Internet'.

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Truly, when I was in business as an Accountant and Tax Agent, I used to feel uncomfortable charging for my services, and did say on many occasions to clients that I wished I did not have to charge. Well now, I do not have to charge. Also, I do not have to waste time 'selling' or 'justifying being paid' or 'collecting my 'receivables''. [On a side note: think of all the unpaid work a person does looking for a job, compiling their CV, writing applications and 'addressing the criteria on the job advertisement', and traveling to/turning up for 'job interviews', spending the time in job interviews and "toffing one's hat, so to speak', to a potential new 'master', who can tell you or me what to do. For most, maybe 19 out of 20 or even 99 out of 100, all the time and effort goes for naught and you have nothing to show for it except, receipts for you cash expenditure. Think if that time had gone into something over which you had some control: like the website you may own which has cost you about the same amount of expenditure and on which you had spent that amount of time.

The big money that occurs through the internet is not due to capitalizing the income that is made online, but by 'capitalizing' the growth in traffic that can be delivered with a domain name. The value is in the domain name and the traffic that it can deliver. Concurrent with that in my case, the more traffic I can attract, the more influential I become. We have all heard of Google. Well, I am pleased to say, that for some time now, over one year's duration, I have been able to deliver a top Google ranking to a new website [mine, or someone else's], within just TWO DAYS of it going online. That applies also to just a new page or Bulletin Board. ALL my sites also have high Google Rankings. Try Googling <rate the judges> on www. My sites have 7 of the FIRST 10, of 7.36Million URLs. Alternatively, have a look at some of the stats I have collected.


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